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As NFL Ratings Crash, Networks Consider Giving Ad Space Away For Free

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Who’s on their knees now, bruv?

Next, cut those multimillion-dollar salaries. They can put their money where their knees are.

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As NFL Ratings Plummet, Networks Consider Giving Ad Space Away For Free

A precipitous drop in ratings for National Football League games has networks slashing ad prices and renegotiating contracts with key advertisers, the Wall Street Journal reports Sunday.

By: News Report via Daily Wire. December 15, 2020:

Overall, viewership for the 2020 NFL season is down around 9% from the 2019 season according to Front Office Sports, which tracks sports business news. Week-over-week, though, the damage is much worse. ‘The NFL averaged 14.5 million viewers in unlucky Week 13, down 29% from the same week last year,” the outlet noted on Friday.

Front Office Sports suggests that there are several factors at work, including a change in audience viewing habits during the ongoing coronavirus pandemic and subsequent lockdowns. The league is also struggling to maintain a strict schedule with players out on sick leave; at least one game had to be played on a Tuesday night last week in order to avoid scheduling issues on Thursday, Sunday, and the following

Click here to read the full story at Daily Wire…

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